{"id":1675,"date":"2021-03-03T17:44:08","date_gmt":"2021-03-03T17:44:08","guid":{"rendered":"https:\/\/brandok.es\/?page_id=1675"},"modified":"2021-03-03T18:30:03","modified_gmt":"2021-03-03T18:30:03","slug":"la-importancia-del-social-listening","status":"publish","type":"page","link":"https:\/\/brandok.es\/blog\/la-importancia-del-social-listening\/","title":{"rendered":"La importancia del social listening"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1675\" class=\"elementor elementor-1675\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f46a019 elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"f46a019\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-043dc58\" data-id=\"043dc58\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-55a83b4 elementor--h-position-center elementor--v-position-middle elementor-widget elementor-widget-slides\" data-id=\"55a83b4\" data-element_type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;none&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;transition&quot;:&quot;slide&quot;,&quot;transition_speed&quot;:500}\" data-widget_type=\"slides.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t<div class=\"elementor-slides-wrapper elementor-main-swiper swiper-container\" dir=\"ltr\" data-animation=\"\">\n\t\t\t\t<div class=\"swiper-wrapper elementor-slides\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-repeater-item-083b32f swiper-slide\"><div class=\"swiper-slide-bg\" role=\"img\"><\/div><a class=\"swiper-slide-inner\" href=\"#DESCARGAR\"><div class=\"swiper-slide-contents\"><\/div><\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5e7ab19 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5e7ab19\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cf946e5\" data-id=\"cf946e5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e4f9fee elementor-widget elementor-widget-image\" data-id=\"e4f9fee\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"83\" src=\"https:\/\/brandok.es\/wp-content\/uploads\/2020\/10\/comversaciones-300x83.jpg\" class=\"attachment-medium size-medium wp-image-1221\" alt=\"\" srcset=\"https:\/\/brandok.es\/wp-content\/uploads\/2020\/10\/comversaciones-300x83.jpg 300w, https:\/\/brandok.es\/wp-content\/uploads\/2020\/10\/comversaciones.jpg 612w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b8df9a3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b8df9a3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6a609b5\" data-id=\"6a609b5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2d9ea44 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2d9ea44\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ccf9ac6 elementor-widget elementor-widget-spacer\" data-id=\"ccf9ac6\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7113814 elementor-widget elementor-widget-heading\" data-id=\"7113814\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">La importancia del social  \n <i>listening<\/i><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d27464 elementor-align-center elementor-widget elementor-widget-post-info\" data-id=\"2d27464\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-117e19d elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/brandok.es\/2021\/03\/03\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t03 Mar, 2021\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-418bc0e elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"418bc0e\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a29ac63 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a29ac63\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-47d3cbd\" data-id=\"47d3cbd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-10fd1a4 elementor-widget elementor-widget-heading\" data-id=\"10fd1a4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><a style=\"font-size: 80px;font-weight: 400\">T<\/a>us acciones digitales y esfuerzos en redes sociales son suficientes? Seguro que llevas un tiempo creando nuevos contenidos, desarrollando estrategias de marketing digital o intentando fortalecer el engagement de tu marca en las diferentes plataformas. \n<br><br>\u00bfHa llegado un punto en el que no avanzas y sientes que est\u00e1s publicando lo mismo una y otra vez? \u00bfO crees que tu competencia no hace m\u00e1s que crecer y avanzar y t\u00fa te has estancado?\n<br><br>\u00bfEst\u00e1s prestando atenci\u00f3n al social listening? <\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c3ca698 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c3ca698\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-20e4d16\" data-id=\"20e4d16\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8ac5253 elementor-widget elementor-widget-heading\" data-id=\"8ac5253\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Debemos escuchar, corregir y transformar en funci\u00f3n del comportamiento y opini\u00f3n de nuestros clientes o usuarios.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-d03d9e6\" data-id=\"d03d9e6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-d79f724\" data-id=\"d79f724\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-97ca578 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"97ca578\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ec0bbf2\" data-id=\"ec0bbf2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8d9803e elementor-widget elementor-widget-heading\" data-id=\"8d9803e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><b>1.<\/b>\tPara saber qu\u00e9, c\u00f3mo y en d\u00f3nde hablan de nosotros. No solo te enterar\u00e1s de lo que se dice, sino de c\u00f3mo se dice y en qu\u00e9 redes.\n<br><br><b>2.<\/b>\tPara encontrar m\u00e1s y mejores ideas y estrategias de marketing. No intentes \u201cadivinar\u201d qu\u00e9 funciona y no con tu audiencia. El social listening te da las claves de lo que tu audiencia necesita o reclama, qu\u00e9 productos gustan m\u00e1s, cu\u00e1les se venden m\u00e1s y qu\u00e9 otros servicios o productos nuevos puedes ofrecerles.\n<br><br><b>3.<\/b>\tPuedes aprender de la competencia. No es copiar. Pero el social listening de nuestra competencia nos permite conocer qu\u00e9 acciones funcionan y cu\u00e1les no en nuestro nicho de mercado.\n<br><br><b>4.<\/b>\tAtenci\u00f3n al cliente. Podr\u00e1s conocer las respuestas que tu cliente demanda, qu\u00e9 espera de tus servicios o productos o c\u00f3mo mejorarlos, cu\u00e1les son sus peticiones m\u00e1s recurrentes\u2026\n<br><br><b>5.<\/b>\tPara detectar influencers con los que contactar. El p\u00fablico tiende a creer m\u00e1s a alguien que \u201cconoce\u201d (es su seguidor) que a una marca o empresa. De ah\u00ed la relevancia y peso espec\u00edfico de los influencers.\n\n<br><br>Puede que no siempre escuchemos lo que queremos o\u00edr. Sin embargo, la ventaja de estar al tanto de lo que sucede entre las comunidades o espacios de nuestras plataformas es que tenemos la opci\u00f3n de rectificar. Debemos escuchar, corregir y transformar en funci\u00f3n del comportamiento y opini\u00f3n de nuestros clientes o usuarios.\n<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7bda48 elementor-widget elementor-widget-spacer\" data-id=\"f7bda48\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e883a9c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e883a9c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dd77110\" data-id=\"dd77110\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-61a9114 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"61a9114\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd7c901 elementor-author-box--layout-image-right elementor-widget elementor-widget-author-box\" data-id=\"fd7c901\" data-element_type=\"widget\" data-widget_type=\"author-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-author-box\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/in\/davidesparzalangarica\/\" target=\"_blank\" class=\"elementor-author-box__avatar\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/brandok.es\/wp-content\/uploads\/2019\/10\/DavidEsparza-291x300.jpg\" alt=\"David Esparza\" loading=\"lazy\">\n\t\t\t\t<\/a>\n\t\t\t\n\t\t\t<div class=\"elementor-author-box__text\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/in\/davidesparzalangarica\/\" target=\"_blank\">\n\t\t\t\t\t\t<h4 class=\"elementor-author-box__name\">\n\t\t\t\t\t\t\tDavid Esparza\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t<\/a>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-author-box__bio\">\n\t\t\t\t\t\t<p>Consultor de Marketing y Estrategia Digital<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4500059 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"4500059\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76b549d elementor-share-buttons--view-icon elementor-share-buttons--skin-gradient elementor-share-buttons--shape-square elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"76b549d\" data-element_type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-grid\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_facebook\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Compartir en facebook\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_twitter\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Compartir en twitter\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_linkedin\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Compartir en linkedin\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd313a3 elementor-widget elementor-widget-spacer\" data-id=\"bd313a3\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-30f1684 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"30f1684\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-45a85e9\" data-id=\"45a85e9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c100636 elementor-grid-eael-col-3 elementor-grid-tablet-eael-col-2 elementor-grid-mobile-eael-col-1 elementor-widget elementor-widget-eael-post-grid\" data-id=\"c100636\" data-element_type=\"widget\" data-settings=\"{&quot;eael_post_grid_columns&quot;:&quot;eael-col-3&quot;,&quot;eael_post_grid_columns_tablet&quot;:&quot;eael-col-2&quot;,&quot;eael_post_grid_columns_mobile&quot;:&quot;eael-col-1&quot;}\" data-widget_type=\"eael-post-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div id=\"eael-post-grid-c100636\" class=\"eael-post-grid-container\">\n            <div class=\"eael-post-grid eael-post-appender eael-post-appender-c100636 eael-post-grid-style-default\" data-layout-mode=\"grid\"><article class=\"eael-grid-post eael-post-grid-column\" data-id=\"1643\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-media\"><div class=\"eael-entry-overlay fade-in\"><i class=\"fas fa-long-arrow-alt-right\" aria-hidden=\"true\"><\/i><a href=\"https:\/\/brandok.es\/blog\/decoracion-en-eventos\/\"><\/a><\/div><div class=\"eael-entry-thumbnail \">\n                <img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Amaya-300x300.jpg\" class=\"attachment-medium size-medium wp-image-1646\" alt=\"\" srcset=\"https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Amaya-300x300.jpg 300w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Amaya-1024x1024.jpg 1024w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Amaya-150x150.jpg 150w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Amaya-768x768.jpg 768w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Amaya-600x600.jpg 600w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Amaya-100x100.jpg 100w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Amaya.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\n            <\/div>\n        <\/div><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h2 class=\"eael-entry-title\"><a\n                        class=\"eael-grid-post-link\"\n                        href=\"https:\/\/brandok.es\/blog\/decoracion-en-eventos\/\"\n                        title=\"La decoraci\u00f3n en los eventos, arquitectura ef\u00edmera\">La decoraci\u00f3n en los eventos, arquitectura ef\u00edmera<\/a><\/h2><\/header><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post eael-post-grid-column\" data-id=\"1628\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-media\"><div class=\"eael-entry-overlay fade-in\"><i class=\"fas fa-long-arrow-alt-right\" aria-hidden=\"true\"><\/i><a href=\"https:\/\/brandok.es\/blog\/concepto-de-marca\/\"><\/a><\/div><div class=\"eael-entry-thumbnail \">\n                <img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Edurne-300x300.jpg\" class=\"attachment-medium size-medium wp-image-1634\" alt=\"Concepto de Marca\" srcset=\"https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Edurne-300x300.jpg 300w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Edurne-1024x1024.jpg 1024w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Edurne-150x150.jpg 150w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Edurne-768x768.jpg 768w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Edurne-600x600.jpg 600w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Edurne-100x100.jpg 100w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/02\/1200x1200-Comversaciones-Edurne.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\n            <\/div>\n        <\/div><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h2 class=\"eael-entry-title\"><a\n                        class=\"eael-grid-post-link\"\n                        href=\"https:\/\/brandok.es\/blog\/concepto-de-marca\/\"\n                        title=\"Eres mucho m\u00e1s que una cara (o un logo) bonito. La importancia del concepto\">Eres mucho m\u00e1s que una cara (o un logo) bonito. La importancia del concepto<\/a><\/h2><\/header><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post eael-post-grid-column\" data-id=\"1579\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-media\"><div class=\"eael-entry-overlay fade-in\"><i class=\"fas fa-long-arrow-alt-right\" aria-hidden=\"true\"><\/i><a href=\"https:\/\/brandok.es\/blog\/comunicacion-visual-con-alma\/\"><\/a><\/div><div class=\"eael-entry-thumbnail \">\n                <img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/brandok.es\/wp-content\/uploads\/2021\/01\/1200x1200-Comversaciones-Patricia-300x300.jpg\" class=\"attachment-medium size-medium wp-image-1582\" alt=\"\" srcset=\"https:\/\/brandok.es\/wp-content\/uploads\/2021\/01\/1200x1200-Comversaciones-Patricia-300x300.jpg 300w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/01\/1200x1200-Comversaciones-Patricia-1024x1024.jpg 1024w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/01\/1200x1200-Comversaciones-Patricia-150x150.jpg 150w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/01\/1200x1200-Comversaciones-Patricia-768x768.jpg 768w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/01\/1200x1200-Comversaciones-Patricia-600x600.jpg 600w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/01\/1200x1200-Comversaciones-Patricia-100x100.jpg 100w, https:\/\/brandok.es\/wp-content\/uploads\/2021\/01\/1200x1200-Comversaciones-Patricia.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\n            <\/div>\n        <\/div><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h2 class=\"eael-entry-title\"><a\n                        class=\"eael-grid-post-link\"\n                        href=\"https:\/\/brandok.es\/blog\/comunicacion-visual-con-alma\/\"\n                        title=\"Comunicaci\u00f3n visual \u201ccon alma\u201d\">Comunicaci\u00f3n visual \u201ccon alma\u201d<\/a><\/h2><\/header><\/div><\/div>\n        <\/div>\n    <\/article><\/div>\n            <div class=\"clearfix\"><\/div>\n        <\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d166779 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d166779\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4683746\" data-id=\"4683746\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-052d112 elementor-widget elementor-widget-spacer\" data-id=\"052d112\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a605e62 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a605e62\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c5fa13a\" data-id=\"c5fa13a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c04b774 elementor-widget elementor-widget-spacer\" data-id=\"c04b774\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec968fd elementor-widget elementor-widget-heading\" data-id=\"ec968fd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfNecesitas ponerte en contacto?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c38795d elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"c38795d\" data-element_type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Descarga\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"1675\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"c38795d\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-md  elementor-field-textual\" placeholder=\"Empresa\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-tel elementor-field-group elementor-column elementor-field-group-field_1 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t<input size=\"1\" type=\"tel\" name=\"form_fields[field_1]\" id=\"form-field-field_1\" class=\"elementor-field elementor-size-md  elementor-field-textual\" placeholder=\"Tel\u00e9fono\" required=\"required\" aria-required=\"true\" pattern=\"[0-9()#&amp;+*-=.]+\" title=\"Solo se aceptan n\u00fameros y caracteres de tel\u00e9fono (#,-,*,etc).\">\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-md  elementor-field-textual\" placeholder=\"Email\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button type=\"submit\" class=\"elementor-button elementor-size-md\">\n\t\t\t\t\t\t<span >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\" elementor-button-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">ENVIAR<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ce540e elementor-widget elementor-widget-spacer\" data-id=\"5ce540e\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a5dc885 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a5dc885\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fadee95\" data-id=\"fadee95\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e1bb88 elementor-widget elementor-widget-spacer\" data-id=\"0e1bb88\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>La importancia del social listening Tus acciones digitales y esfuerzos en redes sociales son suficientes? Seguro que llevas un tiempo creando nuevos contenidos, desarrollando estrategias de marketing digital o intentando fortalecer el engagement de tu marca en las diferentes plataformas. \u00bfHa llegado un punto en el que no avanzas y sientes que est\u00e1s publicando lo [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1677,"parent":1188,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":"","_joinchat":[]},"_links":{"self":[{"href":"https:\/\/brandok.es\/wp-json\/wp\/v2\/pages\/1675"}],"collection":[{"href":"https:\/\/brandok.es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/brandok.es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/brandok.es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brandok.es\/wp-json\/wp\/v2\/comments?post=1675"}],"version-history":[{"count":19,"href":"https:\/\/brandok.es\/wp-json\/wp\/v2\/pages\/1675\/revisions"}],"predecessor-version":[{"id":1700,"href":"https:\/\/brandok.es\/wp-json\/wp\/v2\/pages\/1675\/revisions\/1700"}],"up":[{"embeddable":true,"href":"https:\/\/brandok.es\/wp-json\/wp\/v2\/pages\/1188"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandok.es\/wp-json\/wp\/v2\/media\/1677"}],"wp:attachment":[{"href":"https:\/\/brandok.es\/wp-json\/wp\/v2\/media?parent=1675"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}